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Honda has partnered with Machinima for the new animated digital series, Justice League: Gods and Monsters Chronicles.
The automaker will serve as the official sponsor of the three-episode series—which premieres June 8 and wraps up by June 12—in support of a new model HR-V.
"Given the launch of the all-new Honda HR-V, Machinima offers an ideal platform to reach younger auto buyers," Honda and Acura media strategy manager Phil Hruska told Adweek.
Just don't expect to see an animated version of the vehicle; no products will be featured in the show.
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