Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
Furniture retailer HomeLife, on its own after its sale by parent Sears, Roebuck & Co., is looking for an agency to handle an estimated $8-10 million broadcast assignment.
HomeLife, still located in Sears’ Hoffman Estates, Ill., headquarters, has contacted several small to midsized agencies in the Chicago area about the project, according to sources.
Jim Furner, HomeLife’s vice president of marketing, is leading the search, which he confirmed in a published report. He could not be reached for additional comment.
HomeLife’s incumbent agency is Ogilvy & Mather in Chicago, which has been Sears’ shop for hard goods.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in