Home Improvement Chains Combine At Fogarty Klein

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Ad duties for the recently combined Hechinger/Home Quarters/Builders Square retail operation have been consolidated at Fogarty Klein & Partners, Houston, without a formal review of outside agencies.
Sources said spending for the home improvement chains would be cut in half under a new pact, probably to $30 million.
Builders Square incumbent Fogarty Klein and Hechinger/Home Quarters agency Adworks of Washington, D.C.,

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