Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
BOSTON Hill, Holliday, Connors, Cosmopulos has been chosen to handle advertising for the Museum of Fine Arts here.
Among the Interpublic Group agency’s assignments will be promoting upcoming MFA exhibits such as “Thomas Gainsborough, 1727-1788” and “Rembrandt’s Journey: Painter, Draftsman, Etcher.” The Boston shop will handle both creative and media chores for the client.
The budget has not been determined and recent MFA ads had been fashioned in-house, a client representative said.
“This represents a terrific creative opportunity for us to build on the MFA’s already strong brand,” said Karen Kaplan, president of Hill, Holliday’s Boston office.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in