highs and lows

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2002

October: Publicis reveals plan to shut down D’Arcy.

September: Publicis completes buyout of Bcom3.

July: D’Arcy New York loses est. $50 million Burger King regional business.

May: D’Arcy New York loses $110 million global Mars account.

April: D’Arcy in New York loses Procter & Gamble’s $30 million U.S. Pampers account.

March: D’Arcy closes office in St. Louis, its original headquarters.

2001

August: Lee Garfinkel named chief creative officer worldwide.

January: John Farrell named president and CEO of D’Arcy Worldwide, from president and regional CEO, D’Arcy TransAtlantic.

















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