Heileman Looks at Chicago, Minneapolis Shops

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CHICAGO – G. Heileman Brewing Co. executive vp/marketing Henry Gerfen said that he expects to talk to 8-12 agencies mainly in Chicago and Minneapolis for the company’s $20 million business. Last week the brewery abruptly pulled its advertising accounts from Messner Vetere Berger McNamee Schmetterer and Deutsch/Dworin both in New York.

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