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LOS ANGELES Aegis Group’s Carat Affiliates has hired Cole Hartman as vp, director of West Coast operations, the agency said.
Hartman, 31, will be responsible for business development and client strategy for the Carat North America division, which serves as the strategic media planning and buying partner for various independent creative agencies.
The new post marks the first time Carat Affiliates has had a presence on the West Coast, an agency representative said. Carat Affiliates West will be based out of Carat’s Los Angeles office.
Hartman
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