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38-Year-Old Creative Director to Play Key Role After Ingalls Buyout
BOSTON–Jim Hagar plans to emphasize emotion and “the craft of advertising” in his new role as creative director at Holland Mark Martin Edmund.
The 38-year-old award-winning copywriter joined the Boston shop several weeks ago from Riddell Advertising & Design, Jackson, Wyo., where he worked for nine years. He served as creative director for the last four years, overseeing lauded campaigns for the Wyoming Division of Tourism, Mongoose Bicycles and others.
“I try to do things on an emotional level,” Hagar said of his creative approach.
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