GSD&M Has Kohler Go More Boldly Into TV, Print

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GSD&M’s first work for Kohler takes an edgy approach to better match the client’s tagline, “The bold look of Kohler.”

Starting Feb. 14, the Austin, Texas, shop will break three TV spots that present Kohler’s kitchen and bath fixtures as distinctively stylish items that unexpectedly affect people.

In one spot, a rock band trashes a hotel room but becomes transfixed upon finding a hypnotic Kohler bathtub. Another commercial borders on French farce, with a married couple racing each other home, stripping along the way.



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