Griffin Bacal checks out L.A.

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.





Griffin Bacal of New York, a $200-million shop best known as Hasbro’s primary agency, has stepped up its efforts to establish a Los Angeles presence, having talked to at least four L.A. concerns (ADWEEK, Dec. 14). The talks may result in an equity relationship between GB and its future partner.
Sources said that the agencies included Kresser/Craig; Stein, Robaire, Helm; and Mendelsohn/Zien Advertising.
“As part of our North Amencan expansion, which includes Toronto and Mexico City, L.A.





AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in