Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
ATLANTA GodwinGroup will launch a new broadcast and print campaign March 7 for Hancock Fabrics, the shop said.
The campaign, the first from the shop since acquiring the account without a review late last year, will introduce the new Laurie Smith Fabric Collection from the Baldwyn, Miss.-based company. Smith is an interior designer who appears regularly on the TLC home decorating show Trading Spaces.
The work includes a 30-second television spot that will play on cable networks HGTV, TBS, TLC, TNT and Discover Home.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in