Getting Their Kicks In

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

There’s enough room in the cabin for a soccer team to play a game, according to a playful new television ad for American Airlines.

Created by DDB Dallas for the Latin American market, the spot shows a mischievous boy tossing a soccer ball to a uniformed fellow passenger. The man obligingly springs into action, and the ball zips back and forth among his teammates. A spectacular mid-air split kick is performed with the aid of a fully reclining executive seat.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in