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Discover Financial Services last week named Margaret Georgiadis chief marketing officer, a new post. Georgiadis had been a partner at McKinsey & Co.’s Chicago and London offices. Discover spends about $90 million per year on ads, according to TNS Media Intelligence/CMR. Omnicom’s Goodby, Silverstein & Partners in San Francisco handles the credit-card marketer’s creative; Publicis’ Starcom in Chicago has media.
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