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Gatorade Tiger Focus has launched an animated journey into the “Woods of Wisdom.”
A 60-second commercial from Gatorade agency TBWA\Chiat\Day touts the reformulated product — which claims to provide advanced hydration to help promote mental focus — with a Disney-style tale voiced by Samuel L. Jackson as a wise bear guide to a school-age Tiger Woods.
A rat tees up the first ball, but Woods gets distracted by a cricket and becomes frustrated as the shot ricochets off trees and animals duck for cover.
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