FTC Issues Subpoenas

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BOSTON The Federal Trade Commission today said it has issued subpoenas to 44 food and beverage companies for a report it is preparing on marketing to kids.

Burger King, Campbell Soup, Coca-Cola, Dole, Kellogg, Procter & Gamble, PepsiCo, Wendy’s, McDonald’s, Kraft and Mars, among others, were called to disclose how much they spend to reach young people through paid media and to provide specific information about their marketing practices.

The companies must comply by Nov. 1 for a report the FTC is preparing for Congress.

The





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