FTC Issues Subpoenas

The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.

BOSTON The Federal Trade Commission today said it has issued subpoenas to 44 food and beverage companies for a report it is preparing on marketing to kids.

Burger King, Campbell Soup, Coca-Cola, Dole, Kellogg, Procter & Gamble, PepsiCo, Wendy’s, McDonald’s, Kraft and Mars, among others, were called to disclose how much they spend to reach young people through paid media and to provide specific information about their marketing practices.

The

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in