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ATLANTA – The field of hopefuls for the $5 million-plus advertising account of Wyndham Resorts has been reduced to two shops, including the incumbent, according to a client official.
Gary Pugatch, vice president of sales and marketing for Wyndham’s resort division, confirmed the finalists are roster shop Yesawich, Pepperdine & Brown (YP&B) in Orlando, Fla., and Harris Drury Cohen (HDC) in Fort Lauderdale, Fla.
Out of the running are The Zimmerman Agency in Tallahassee, Fla., and The Richards Group in Dallas.
Richards, the agency of record for Wyndham Hotels and Wyndham Garden Hotels, also handles corporate branding for the company.
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