Feil to Shape K-C Marketing Plans

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DALLAS Former Mosaic InfoForce CEO Kim Feil will supervise North American and European marketing services as vice president and senior marketing officer at Kimberly-Clark, the company said.

Feil, who has held consumer marketing posts at PepsiCo and Cadbury Schweppes, worked with Mosaic InfoForce clients such as Gillette, Procter & Gamble, Johnson & Johnson, General Mills and Nabisco before joining K-C this month. InfoForce is a joint venture of IRI and Mosaic, analyzing retail trends and consumer insights.

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