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Kovel/Fuller made a solid showing last week, picking up accounts from Jiffy Lube and American Sporting Goods. Combined billings are approximately $20 million.
The Los Angeles agency landed ad duties for Jiffy Lube in the Pacific Northwest over five undisclosed Northwest competitors.
Kovel/Fuller has handled Jiffy Lube in Southern California for six years. The total business now accounts for over $20 million in billings, said agency executives.
“It’s a great vote of confidence,” said agency president John Fuller.
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