Fallon's Star Fades in New York Office to Take on Supporting Role to Minneapolis Headquarters

The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.

Fallon is re-examining the mission of its New York office after losing more than $100 million in billings during the past two years. As a result of those declines, staffing at the office has shrunk by more than a third.

With new-business opportunities scarce and increasing cost pressures on all agencies, Fallon is said to be mulling the viability of the office as a stand-alone, full-service operation.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in