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Public transportation has become a rolling public service announcement in Chicago through a new ad campaign from Hadrian’s Wall.
The Chicago agency has wrapped a Pace (the Chicago area’s regional transportation system) bus in an ad that features the image of a hearse the length of the vehicle, and a Chi cago Transportation Authority train car in an ad that’s a close-up of a diseased lung. An adjacent car sports a healthy lung.
It’s the latest in the shop’s anti-smoking work on behalf of the Illinois Department of Public Health.
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