Eleven Makes Interactive Push for Kodak Camera

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One Bay Area shop that continues to devote its energies to the Web has reeled in more work from a high-profile client.

Eleven recently launched an online campaign for Eastman Kodak centering on the photo company’s new LS420 EasyShare digital camera. The effort began with “viral” e-mail advertising and is expanding to online ads. The budget is estimated at about $1 million.

The agency, which has focused primarily on Web advertising since it opened in 1999, is close to capturing another major account, sources said.



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