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ATLANTA DDB Worldwide added another Southeast shop to its portfolio last week with the purchase of independent Cooper & Hayes in Miami.
Omnicom-owned DDB has renamed its new acquisition Cooper DDB. Ric Cooper will remain chief executive in charge of office operations and DDB said it plans to keep all 60 employees on board.
The deal adds about $150 million in billings to DDB’s portfolio from accounts such as Carnival Cruise Lines, the Florida Lottery and the United Way of Miami-Dade.
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