David & Goliath Bolsters Hispanic Staff

Amanda Andre has joined Los Angeles agency David & Goliath as associate planning director for the shop’s Hispanic division. Andre is responsible for strategic planning for clients such as Kia, as well as growing the unit’s team. A bilingual expert in the U.S. Hispanic market and its sub-segments, Andre is an award-winning strategist recognized by the Effie Awards and Cannes Lions for her results-driven achievements. She previously worked at Conill/Saatchi & Saatchi in Torrance, Calif., as a strategy director on Toyota. Most recently, Andre headed the rebranding initiative for Camry, Toyota’s flagship nameplate, in the U.S.