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Shoptalk loves blimps because they seem not to fly so much as lurk. That’s why this photograph of PepsiCo’s Aquafina blimp taunting the Atlanta headquarters of Coca-Cola is such a keeper.
Pepsi, based in Purchase, N.Y., held its Aquafina Pure Luck summer promotion, which includes the On the Bricks concert series, in its chief rival’s hometown of Atlanta on July 10. The frisky blimp crew couldn’t resist the opportunity to drift innocently past Coke HQ.
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