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After bagging the estimated $100 million Safeway media account in March, Dailey & Associates is staffing up with 24 new hires who will be devoted to the account.
Among the more notable appointments, Kendra Vollans joins the West Hollywood, Calif., shop as vp, associate media director—the No. 2 person on the account. Vollans had worked as group media director at Kovel/Fuller in Culver City, Calif., until last September, and most recently ran her own consulting practice, Vollans Communications.
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