A Cool $20 Mil.

DDB Dallas has won the account
of Coollink.com. See page 8.
Goin’ to Kansas City
Brooker Departs GSD&M for Barkley
Barkley Evergreen & Partners has recruited Brian Brooker from GSD&M, appointing him president of its advertising division and chief creative officer. The Kansas City native was senior vice president and group creative director at the Austin, Texas, agency. See page 4.
The Martin Agency has resigned the
estimated $10 million account of Finlandia Vodka. The Richmond, Va., agency cited
creative differences as the reason for the split with the spirits distiller, which
maintains its U.S. headquarters in Louisville, Ky.
See page 4.
Grupo Cuatro Publicidad has launched a national Hispanic campaign for Life Cereal. A new television spot by the Berry-Brown unit
features kids on
cereal box covers coming to life to help a mother shop. The ad is airing on the Telemundo and Univision networks.
See page 5.
Andy’s Restaurants has unified its
creative and media business at Third Degree Advertising
in Oklahoma City.
The ’50s-themed
family dining chain, which is based in Goldsboro, N.C.,
operates 39 locations in North and South Carolina.
See page 6.
After rejecting a deal last July, Fallon McElligott has become a separate international brand under the Publicis banner. Sources put the sale price at $100-120 million.
See page 10.
Supe’s on
OK, we were wrong:
It was a great game. But can the same
be said for the
advertising that aired during Super Bowl XXXIV? To answer that question, Adweek commissioned an exclusive viewer poll, with surprising results. Plus, our Monday-morning quarterback, Barbara Lippert, critiques the big-game ads.
See page 20