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Coca-Cola’s new digital billboard in New York’s Times Square is not only going green via wind power, but it also has started a trend among 30 billboards at the iconic intersection of 47th Street and Broadway in Manhattan.
According to Coke, the group of wind-powered billboards have an electric supply agreement with ConEdison Solutions and the building management company. Collectively, the group’s green initiative will prevent the release of 1,866 metric tons of carbon dioxide each year.
Coke
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