CME Resigns Chi-Chi's Account Over Compensation

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

Campbell Mithun Esty in Minneapolis has resigned its creative duties on the estimated $12 million Chi-Chi’s restaurant account, saying it had been “unable to achieve a satisfactory compensation agreement.”
As of Jan. 1, 1998, the account will be consolidated at Evans, Hardy & Young in Santa Barbara, Calif., which handles media buying.
CME was assigned creative responsibilities on the account a year ago, after a review in which Evans, Hardy & Young and McKinney & Silver in Raleigh, N.C.,

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in