Brand Marketing

CIMM to Help Launch New Cross-Platform Measurement

Headshot of Katy Bachman
By Katy Bachman

August 10, 2010

The Coalition for Innovative Media Measurement announced a cross-platform media research project Tuesday (Aug. 10) that could lead to the launch of a new syndicated multi-media measurement service.

Headshot of Katy Bachman

Katy Bachman

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