Charles Schwab Narrows Creative Search

Two agencies remain in the hunt

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

Charles Schwab has narrowed the field in its creative review.

The incumbent, Havas Worldwide, has been cut from the company's creative review along with Venables Bell & Partners, leaving two remaining finalists: Fallon and Crispin Porter + Bogusky, according to sources.

The cut comes a week after the four shops made creative presentations to Schwab executives at their office in San Francisco, sources said. More meetings are expected before the company selects a new agency, most likely by February.

Revenue on the account is estimated at more than $7 million.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in