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Change happens. Over and over again. Pretty soon, you’ve got pennies, nickels, dimes and quarters piling up into a metal mountain. What do you do?
Trundle down to the supermarket and find a Coinstar kiosk. Plink. The coins go in. Zip. A receipt comes out, redeemable for good old greenbacks.
The Bellevue, Wash.-based company operates 7,500 coin counting machines in 40 states, and is done telling consumers about how convenient its machines are. It’s found a much better positioning: revenge.
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