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The Outdoor Advertising Association of America and several of its members, such as Clear Channel Outdoor, CBS Outdoor, Lamar Advertising and Titan Outdoor, have agreed to deploy their digital billboard networks to help find abducted children through AMBER alerts.
The new initiative, announced Tuesday (June 3) was organized by the OAAA, and the National Center for Missing & Exploited Children to make the digital boards a secondary AMBER Alert distributor.
The AMBER Alert Program is operated by the U.S.
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