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DALLAS Brothers & Co. has been awarded the advertising account of Bushnell Performance Optics, a manufacturer and marketer of branded consumer products, the shop said.
The Tulsa, Okla., agency won the account in a review against undisclosed competitors, according to shop president Paul Brothers. Campbell Lacoste of Madison, Wis., previously represented Bushnell. The former incumbent did not participate in the review, the client said.
“The diversity of our brands and the markets we serve require that we ask for a lot, and expect a lot from a marketing agency,” said Phil Gyori, Bushnell’s vice president of marketing.
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