Brands Spoil for a .Domain .Fight

Coalition plans last-ditch effort against plan to add new top-level domains

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A major change to the way domain names are organized is set to hit the Internet as soon as January. Forget about just having top-level domains like .com, .org, and so on, and get ready for .Apple, .Coke, and .almost anything else you can think of. That is, unless some of the world’s biggest brands have anything to say about it.

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