BP: Easy Being Green

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NEW YORK A green message, feel-good animation, a catchy tune peppered with whistles—where have we seen that before? BP takes a page from Honda’s award-winning cheery ode to cleaner engines in this latest spot from Ogilvy & Mather, New York, that features ’60s-style animation to tout its “beyond petroleum” message. Four tots are merrily riding in a car, singing “Say hey, make the day a little better,” when the gas gauge starts titling towards empty.

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