Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
BlackBerry fired the latest shot in the mobile phone wars, hoping to prove that its office-in-a-pocket is sturdier than arch rival Apple's iPhone 6.
The Canadian phone maker launched its Passport—a square phone with a screen the size of a slice of American cheese—in Toronto. It features both a touch screen and Blackberry's trademark keyboard.
BlackBerry hopes its Passport takes some of the wind out of Apple's iPhone 6 launch, which is experiencing some unique teething problems.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in