BIG Picks Up Ranch*1 Account

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

As it plans for nationwide expansion, fast-food chain Ranch*1 has selected Big Imagination Group as its ad agency.

The 10-person shop, based in Culver City, Calif., won the creative and media account following a review that included four undisclosed contenders, said Ranch*1 director of marketing Izabela Halifax.

The New York-based chain, which has 50 units in 11 states, is best known for its grilled chicken sandwiches. Creative was last handled by Posnick & Kol ker with media at TD Advertising and Media, both in New York.



AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in