Beijing Officials Ramp Up Olympic Marketing Ban

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

With exactly one month to go until the start of the summer Olympics, officials in Beijing have ramped up efforts to ban, remove and eliminate ads throughout the city and elsewhere that either promote non-Olympic sponsors or contain any unauthorized use of Olympics logos and images in ads.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in