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It’s possible that—courtesy of Toyota—blaming traffic jams for arriving late to work may soon be a thing of the past, according to a new ad by Oasis.
The New York shop last week debuted new Toyota Corporate print work for Toyota Motor North America, which details the automaker’s “big thinking” on various worldwide concerns, said Paul Bernasconi, Oasis creative director and partner. The ads keep the tag, “Today Tomorrow Toyota,” while the copy describes Toyota’s efforts.
One ad shows a parade of white Toyotas being tested on a highway above a second, more heavily trafficked road.
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