BBDO Wins New Balance

BOSTON New Balance has selected Omnicom Group’s BBDO in New York as its lead agency following a review, the client has confirmed.

BBDO will lead a roster of agencies that also includes Atmosphere BBDO (digital marketing), BBDO Design Works (design) and PHD (media buying and planning).

“New Balance is a brilliant brand, with great people who have great passion,” says John Osborn, president and CEO of BBDO New York.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in