BBDO in U.K. Wins Wella Business

LONDON – Abbott Mead Vickers BBDO/London has been handed $9-million in extra billings from Wella, in the shape of brands snapped up by the haircare giant earlier this year from SmithKline Beecham. Wella plans to revive the brands Vosene and Silvikrin, which have been dormant lately, and renew spending behind the brands.
Copyright Adweek L.P. (1993)