Avaya Close to Signing McCann

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NEW YORK — Avaya is in negotiations with McCann-Erickson to handle its estimated $30 creative account, with Interpublic Group of Cos. sibling Universal McCann picking up media duties, sources said.

The review had included Bates Technology Group in Atlanta; Doremus, New York; Arnold, Boston; and Mullen, Wenham, Mass. The media departments or media affiliates of those agencies also presented.

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