Arnold Taps Umansky

Ken Umansky has been named president of Arnold Worldwide’s operations in McLean, Va.

Along with guiding the 150-person office and overseeing a satellite in Richmond, Va., Umansky will continue to run Arnold’s tech group at the shop’s Boston headquarters.

The group’s clients include telecom conglomerate Alcatel, EMC Corp. and Mirror Image Internet. Umansky played a key role in attracting those accounts.

“My wife is from the Virginia area,” Umansky said. “We had a house here. So, when Rick [Britton] decided to retire, I was the logical choice.”

Umansky will attempt to boost business from McLean, targeting high-tech accounts up and down the East Coast.

“Ken’s extensive background will help Arnold Washington to reach untapped opportunities not only in Northern Virginia but throughout the mid-Atlantic, Southeast and Midwest,” said Ed Eskandarian, Arnold chairman and chief executive.

In 1997, Britton transferred from Arnold’s Boston office to Richmond. He moved to McLean two years later, overseeing the consolidation of Arnold’s Virginia operations.

Clients in McLean include Sallie Mae, PNC Bank and McDonald’s franchisees. Billings were $165 million last year.

Umansky joined Arnold as a managing partner in February 1999 after seven years at The Richards Group in Dallas. He was tapped to lead the technology group three months later. His tenure has been viewed as successful, though the unit has been hit by the dot-com slowdown, losing Toysmart.com and other assignments.