Argus Launches Neighborhood Health Campaign

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Argus Communications has launched a multilingual multimedia campaign for Neighborhood Health, its first since landing the account earlier this year.

Argus took the account in April from incumbent Wallwork & Curry, Boston, which had worked with the client for eight years. Spending will likely be in the low seven-figures.

Print, outdoor and TV ads introduce the tag “Getting better together,” to help bridge language and cultural barriers to healthcare.

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