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NEW YORK America Online has named three finalists in the review for its interactive creative and media duties, sources said. The client spends $55-60 million annually on online marketing, according to sources.
Contending are Modem Media in Norwalk, Conn., partly owned by Interpublic Group; independent Digitas in New York; and creative incumbent AtmosphereBBDO in New York, which is teaming with Omnicom Group sibling OMD, said sources.
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