Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
NEW YORK I don’t know about you, but bright copper kettles and warm woolen mittens never did much for me. (Don’t even get me started on schnitzel with noodles.) So it’s even funnier that this ever-thrifty and optimistic ditty from The Sound of Music is juxtaposed in this new World MasterCard spot with shots of a naturally chic, 21st century version of Audrey Hepburn indulging in activities that are wild, worldly and anything but frugal.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in