American Airlines Teams With ePrize for Sweepstakes

NEW YORK ePrize has created a new promotion for American Airlines in an attempt to reach busy travelers who would normally book discount plane tickets through online sites, like Orbitz or Expedia.

The “Who, What, Where, and Win” sweepstakes, which runs through August 15, gives participants a chance win up to 50,000 AAdvantage bonus miles, HP notebook PCs, pocket PCs, digital cameras and photo printers from hpshopping.com.

“We’re very pleased with the imagery of the site,” said ePrize CEO Josh Linkner. “The graphics are effective but not overly tiring. They’re engaging, fun, and very cool.”

Customers can register at www.aa.com/promo once a day after completing an online entry form. No purchase is necessary. Aside from the grand prizes, anyone who enters the promotion will automatically receive a coupon for $10 off any item over $100 at www.hpshopping.com. Contestants can also double their chances of winning by forwarding the sweepstakes details to family and friends.