Agency News: Western

Meadowlark Optics of Longmont has selected Linnell & Soreide Marketing Partners, also in Longmont, to implement its marketing communications program.
Rhodes Ranch has retained Thomas Puckett in Las Vegas as agency of record. The shop will be responsible for meeting the strategic marketing demands of the client’s new Southwest planned community in the city.
Lighthouse Advertising & Design of Santa Clara has been selected agency of record for the Santa Clara Valley Transportation Authority’s car pool campaign.
Velocity Media, a division of Rapid, has announced a new Web design and development company located in San Francisco.
The Delaney Group, a full-service communications firm in Alameda, has added Alaris to its list of technology clients.
Matrix Communications in Salinas created a life-size point-of-purchase display featuring racing legend Richard Petty for client Fresh Express Farms.
Scios, a Bay Area biopharmaceutical company, has hired Broom & Broom of San Francisco to develop and design its 1997 annual report.
TriAd in Bend recently completed the St. Charles Medical Center Foundation’s annual giving campaign direct mail piece.
LaGrant Communications of Los Angeles added two clients, GTE and Broadway.
Mustang Marketing in Agoura Hills is working on several new projects for client Hewlett-Packard.
Oxford & Drozda Advertising in San Diego recently completed a campaign introducing the new generation of portable Unix-based workstations for RDI Computer Corp.
Brigham Scully in Woodland Hills is handling public relations for Alliance Manufacturing Software and Quality Software Systems.
Spear/Hall & Associates in San Diego has been retained by the Temecula Valley Balloon & Wine Festival Association to promote the 15th anniversary of the event.
The Roxburgh Agency in Costa Mesa was recently hired by TMP Homes to provide a full-service marketing campaign. The agency recently developed a marketing campaign for WoodBridge FairOaks in Upland.
Sports and Event Marketing of Long Beach has been selected to handle advertising, publicity and sponsorship programs for the 1998 Orange Blossom Festival.
Ahlam & Associates of Westlake Village has acquired two new accounts, Security Door Controls and Naturade.
Hayes Martin Associates in Costa Mesa has been selected by Lucas & Mercier Development to handle marketing for The Heartland, the developer’s new Oceanside neighborhood.
Light & Associates in Newport Beach has been selected to handle the national marketing and public relations programs for Costa Mesa-based CNA Trust.
The Seattle Opera has selected Herring/ Newman in Seattle to develop its ad program for the 1998-99 season.
KNCF/Dave in Seattle has acquired two new accounts, Conductive Rubber Technology and the City of Bellevue Department of Public Works.
-compiled by Laura Machuca