Agency News

TFA Communications in Chicago was selected to create and implement an integrated marketing program for Unicom-Energy Solutions Group. The campaign will include advertising and brand identity research and positioning.
Marketing Support, Chicago, acquired Posner McGrath, a Deerfield public relations agency specializing in high-tech clients.
Ruppman Marketing Technologies in Peoria acquired Affina-The Customer Relationship Co. in Troy, Mich., and will adopt Affina as the name of their merged company.
Ruder-Finn, Chicago, was awarded a corporate communications and media relations assignment from One-On-One Sports.
Michael Walter Advertising and its Network Public Relations division in Chicago added four healthcare accounts: Swedish Covenant Hospital, St. Elizabeth’s Hospital, Columbia LaGrange Memorial Hospital and Alexian Brothers Medical Center.
The Von Maur department store chain named Young & Laramore in Indianapolis as its advertising agency for Indiana, and Hetrick Communications, also in Indianapolis, as its public relations agency.
Stone, August, Medrich in Troy was named advertising and public relations agency for Yachtscape, a mutual-ownership program for pleasure craft marketed by Genmar in Minneapolis.
Alan Frank & Associates in Bloomfield Hills added its seventh KFC franchise account: the KFC Northeast Pennsylvania Co-op.
D-M-E Co., an injection molding company, selected Peterson, Williams & Bizer in Ann Arbor as its agency of record.
Dennis Green Advertising, Farmington Hills, was selected by metal stamping company DE-STA-CO Manufacturing as its agency for advertising, promotion and public relations.
The American Architectural Manufacturers Association chose NKH&W in Kansas City as its agency of record.
Bullet Weights, a marketer of fishing accessories, selected Swanson Russell Associates, Lincoln, as its agency of record.
Sive/Young & Rubicam, Cincinnati, was named agency of record for Farley’s fruit snacks, marketed by Favorite Brand International. It already handles Trolli candies.
The Urda Co. in Akron was named agency of record for Motor Information Systems’ Crash Estimating Guides and other collision repair products.
Blue Horse in Milwaukee was selected to handle domestic and international advertising and collateral for ANI Mineral Processing.