Agency News

Slack, Barshinger & Partners in Chicago was selected to design and service an Internet site for BAB Holdings, which operates and franchises Big Apple Bagels, My Favorite Muffin and Brewster’s Coffee operations in 33 states.
Marketing Solutions in Chicago was chosen by Jackson Hewitt to handle the tax preparation service’s national public relations efforts.
The Chicago Wolves of the International Hockey League named the Townsend Agency in Rosemont as its agency of record.

Pepper & Associates in Overland Park was selected by the City Market Merchants
Association to implement a database marketing campaign.

McCafferty & Co. Advertising in Louisville was selected to redesign the regional newsletter for the Better Business Bureau.

Mallinckrodt’s Pharmaceutical Specialities Group selected MediaCross in St. Louis to implement a marketing program for the client’s dosage product line.

Dillon Advertising and Public Relations in Minneapolis was hired by the California Repertory Co. to handle the opening of the Edison Theatre in Long Beach, Calif.

The Jacklin Seed division of J.R. Simplot Co. selected Swanson Russell Associates in Lincoln as its agency of record.

CM Direct in Columbus has been hired by Sofa Express to create a direct marketing campaign covering the company’s Sofa Express, Leather Express and Sofa Express Warehouse Showroom retail outlets.

Bender, Browning, Dolby & Sanderson Advertising in Milwaukee was named agency of record for the Integrated Imaging Solutions unit of GE Medical Systems.
Jacobson Rost in Sheboygan was named agency for Giddings & Lewis, a supplier of industrial automation products and machine tools, and for Boss Products, a manufacturer of snowplows.